It is inevitable that Content is King! There is nothing to do online without content; although its form has undergone a drastic change over due course of time. But text information is still highly preferable when you are going to make a plan of building up a website.
Even highest quality writers and bloggers own their respective writing platforms and tools to obtain views and conversion rates. High quality authors enjoy the numerous features and benefits of the writing tools to make their write-up appealing and impressive. However, they always do maintain the quality, originality and uniqueness of the write-up at the same time.
When it comes to the selection of the writing tools a number of free and paid options come your way. And it is totally depended on you which one will you choose and why! But as per the leading bloggers, free tools are not always up to the mark and always possess certain downlines.